blog, creativity, Pat Aitcheson writes, writing process

10 Common Writing Mistakes to Avoid

Don’t settle for good when you could be better

Photo by rawpixel on Unsplash

 

So you want to write a short story or maybe even a novel. Your idea is ready, you have an outline, and you’re raring to go. Or you’ve finished a piece and you’re wondering if it’s good enough to release into the world.

You don’t want the editor or agent to pass on it because of errors you could and should have fixed before submission.

You also don’t want to give your reader any reason to put down your manuscript or click away from the page.

Just because you’ve read published work that wasn’t that good doesn’t mean your work should be sub par.

Here are ten common writing errors new writers make and how to correct them.

 

1. Weak Concepts Don’t Fly

What’s the central drive of your narrative? What differentiates it from the next story and the others that came before it? If you’re writing about a married woman who is unhappy with her life, you’d better have a unique take on that.

Maybe she finds out her husband is a spy. Maybe they’re both secret assassins but he’s her latest target. Give the story a twist, otherwise there’s nothing to hold the reader’s attention.

Sometimes you’re writing an anecdote rather than a story, and that isn’t enough to hold a reader. An anecdote stays in one place but a story moves. The characters are changed in some way by the events.

Make sure your story has a start, middle, and end. Follow genre conventions, even if you leave some loose threads for the next book. A romance must end with the main characters together, at least for the moment. A mystery must be solved.

2. Poor Pacing is a Drag

Readers have multiple media competing for shortening attention spans. It’s vital to hook their attention and hold it.

  • Starting too early kills the pace. We don’t care about the journey to work, it’s what happened at the office that matters.
  • Failure to raise the stakes as time goes on can cause readers to lose interest.
  • Too much action without actual plot leaves your reader wondering why any of it matters.

To correct these try the following.

  • Follow the screenwriters’ rule: get in late and leave early. Write the interesting part where a situation develops or characters interact, and leave the rest out.  
  • Check that your characters are facing larger challenges as a consequence of their earlier choices. Making their life difficult is more interesting.
  • Starting in the middle of things is good advice, but we need to care about the characters first. A huge battle only matters when the readers are invested, so spend time establishing who the players are and why they act as they do.

3. Overwriting Weighs a Story Down

Don’t let your love of words get in the way of your story. Less is more when you’re writing for the reader and not yourself. An overly detailed description can stop a story in its tracks.

Trust your reader. Give each character one or two interesting features without describing everything and you’ll inject more life into them than a list ever could. Let the reader fill in some details in her head; that’s one of the joys of reading.

Tighten up your prose by removing crutch words.

This tool helps you find and destroy clichés.

4. Telling not Showing

Don’t tell me the moon is shining; show me the glint of light on broken glass.
Anton Chekhov

Telling robs significant moments of their power.

When the cop finds the third body, don’t say he was angry.

Describe his actions so we can work out what he feels. Show him walking away, throwing his latex gloves on the ground; gripping the steering wheel, his stomach churning; drinking his third whisky, ignoring his team playing on the screen above the bar.

Telling is essential of course. Telling summarises action and gets us from one scene to the next. Rather than describing the cop’s uneventful drive home, jump to him fumbling with his front door key. Instead of walking us through every hour of his restless night, he wakes bleary-eyed.

Give your pivotal and climactic scenes the page time they deserve so the reader doesn’t feel shortchanged. Whenever you’re tempted to write a perception such as he thought, felt or knew something, stop. Find another way and let the reader do some work.

5. Dialogue Tag Troubles

Dialogue tags are a frequent source of errors new writers make.

Many writers and editors advise that ‘said’ is the only dialogue tag you need. It’s the most versatile and tends to disappear when read. The dialogue should make the emotional tone clear.

There will be occasions where ‘said’ isn’t precise enough. Avoid adverbs such as quietly, loudly, angrily and so on. Use a stronger verb such as whispered, called, yelled, but consider whether you’re telling what you should be showing by actions.

You can get around overuse of ‘said’ and make your writing more varied by using action tags.

“Is this okay?” She held out the report.
He scanned it, then put it on the table. “I think it’s all there.”

Notice that the tag is on the same line as the dialogue it belongs to. Getting this wrong is irritating and confusing for the reader, who can’t follow who is doing what.

If you have dialogue between two people, you can leave out some tags. Be sure your reader can follow, either by using different speech patterns or by actions.

6. Point of View Problems

Point of View (POV) ranges from the distant, omniscient third person typical of fairy tales to the immediate, internal first person typical of modern YA novels. For example:

Once upon a time in a land far, far away, a poor boy was making his way home. A great storm was brewing over the horizon.

My ragged shirt was no match for the rain and I shivered, already soaked to the skin.

Emma Darwin discusses the use of different POV here but you must make your choice and stick to it.

Imagine there is a camera stuck to your POV character’s head. It sees only what he sees. Therefore write what he sees and knows and nothing else.  Things that happen outside his view can only be revealed in dialogue unless you’re writing in the omniscient 3rd person.

This avoids head-hopping, where the camera jumps from one person’s perception to another in the same scene. The character can’t see his own expression unless he’s looking in the mirror. So you can write that his face felt hot but not that he looked embarrassed, which his companion can observe.

It’s tempting to write something like, “I didn’t realise then that this storm would change my life.” That destroys both POV and pacing. As the author, you know everything. Resist the impulse to give your plot points away, and leave the reader guessing.

7. What Time Is It?

Is your character’s story unfolding now or in the past? Use of present tense is more popular now, especially linked with first person POV. It gives the narrative immediacy and is immersive. You live the events with the narrator in real time.

Past tense remains the most familiar choice.

Tense is not the same as POV. You can write first person, present tense: I run to the store.

Or you can write first person, past tense: I ran to the store.

Shifting between past and present can be an effective stylistic device when used deliberately and with care. Be certain of your choice before you start. Rewriting a whole work is tedious and careful editing would be even more essential than usual.

Find advice on managing tenses here.

8. You’re Unbelievable

It’s no wonder that truth is stranger than fiction. Fiction has to make sense.
Mark Twain

Fiction makes a contract between reader and writer. The reader agrees to treat the events as if they really happened by suspending their disbelief. The writer pledges to make the events seem believable. If not, the reader is pulled out of the story.

You’ve experienced a character doing something that makes you scratch your head or just say, “No way would that happen.” You know how frustrating that is.  

Characters need to behave in ways consistent with the story and their motivations. As the all-seeing author, you might make them do something unexpected as long as it’s in line with the story’s resolution.

This means that you can add twists and surprises, but they must be foreshadowed in clues beforehand or explained by later events. Your hard-boiled female detective is unlikely to foster orphaned kittens, because of the different demands of each activity. But if she does, there’d better be credible explanations of how and why.

Having the protagonist get exactly what they need out of nowhere is lazy writing. Known as Deus ex machina, this device introduces a new and pivotal item just in time to save the day. You can use coincidence to get characters into trouble, but they have to fight their way out.

Don’t make life too easy for the characters. Make it impossible to reach their goal, and the eventual victory will be sweeter.

9. It’s All Too Much

Have you chosen a theme for your story or a symbolic motif? Be careful.

It’s okay that the weather mirrors your heroine’s mood. But it’s not okay if it’s always sunny when she’s happy, raining when she cries, stormy when she’s angry… you get the point.

Use a light hand with symbolism. Often theme only emerges when you read the complete story, and sometimes it’s clearer to other readers than to the writer. During editing, you can decide whether to add extra clues or tone it down.

Similarly, too much action in one scene can feel like being hit over the head repeatedly. Movies might get away with blowing things up every two minutes but most novels need some quieter space in between the action sequences.

Don’t go on so long that the reader gets bored. Show the aftermath and let the character’s development shine through. Strong language and strong emotion lose their power if overused, so add some contrast whether it’s a fight or a love scene.

10. Not Looking Good

Your words must look good on screen or in print. Correct grammar, spelling, and punctuation are essential.

Whether you self-publish or aim to be traditionally published, make sure the work you send out looks professional. Nobody wants to read work that’s littered with errors, giving the impression that the author doesn’t care.

You care, so fix your work. This 12 step self-editing checklist covers a range of tips and resources that will help you polish your drafts.

Re:fiction article on self-editing
refiction.com/articles/self-editing-checklist/

Finally, Get To The End

The secret is not following the right path, it’s following that right path to the end. Don’t quit, my friend, until you’ve arrived.
Toni Sorenson

Unfinished works linger in the back of your brain, slowly draining your energy. You feel anxious and guilty about them.

Do whatever you need to finish. If you can’t let go, that’s a sign. Complete your piece somehow. You can’t query half a novel or publish half an article.

Eliminate as many of the issues above as you can, or trash the piece and start fresh.

Let go of perfectionism because done is better than perfect. And once it’s done, it can be edited until it’s as close to perfect as you can get.

Go to it. Your readers are waiting.


Please leave your comment below and I’ll reply.

blog, creativity, Pat Aitcheson writes, writing process

Stronger Together: How Collaboration Makes You A Better Writer

Photo by Jed Villejo on Unsplash

 

Col·lab·o·ra·tion (noun)
/kəˌlabəˈrāSH(ə)n/

1. the action of working with someone to produce or create something. “he wrote on art and architecture in collaboration with John Betjeman”

2. traitorous cooperation with an enemy. “he faces charges of collaboration”

What comes to mind when you think about working in groups?

Collaboration can have both positive and negative associations depending on who you work with and for what result.

Writing is a solitary act. You close the curtains and lock the doors before exposing your inner thoughts and desires. Then comes the agonising process of deciding how much to show and how much to tuck away safely out of sight.

You set limits on displaying your truth, much like the spectrum covering those who walk around a changing room proudly naked and those who withdraw into a closed cubicle — or go home and keep their secrets.

Collaboration can feel like sharing that cubicle with a stranger, for a long time. The thought of inviting more people inside is even worse.

In the gym, people often work with one or two others or in bigger groups to achieve their aims.

Can that work for writers too?

All By Myself

Alone we can do so little; together we can do so much.
Helen Keller

Working alone is great because you can please yourself. And working alone is bad because you can please yourself. Who will call you out and make sure you show up if you don’t? Nobody will. You’ll simply make excuses and move the finishing line to tomorrow, sometime, never.

Promises to ourselves are much easier to break than promises made to others. That’s why we’re advised to make our resolutions public so other people can support us when we waver.

Working with someone else makes you accountable.

If you’ve agreed to meet up, write something, or complete an exercise, it’s harder to let yourself off the hook and disappoint your writing partner(s). In a small group you’re more visible and under greater social pressure to finish the task.

This alone can mean the difference between moving forward and spinning your wheels without any progress. An external deadline is a great motivator. In fact, for some people, it’s the only pressure that moves them from thinking to doing.

You know how hard it can be to start writing, and it’s even harder to finish. Self-imposed deadlines can work, but even the most disciplined person sometimes runs out of steam.

Then a scheduled meeting or submission date comes into its own because you don’t want to let someone down. Your self-image as an honest, reliable, trustworthy person depends on delivering.

So you focus and produce something. Perhaps it isn’t the perfectly polished jewel of work that you dreamed of, but that only ever existed in your head. Deadlines force completion.

Collaboration means accountability. Accountability means getting things done as promised. What does that mean for writers?

One Plus One Equals One

Collaboration on a book is the ultimate unnatural act.
Tom Clancy

Presumably, Clancy was talking about fiction. If a novel represents one person’s vision, how can more than one person write a novel?

One example is the successful crime author Nicci French, made up of husband and wife team Sean French and Nicci Gerrard. They chose the female name combination because their first novel had a female narrator.

They talk here about how they make shared writing work. Strict rules are essential — for example, each must accept the other’s edits, preventing a constant back and forth that would be exhausting and result in no book at all.

Writing pairs remain the exception in fiction. If you’re compatible with another writer in terms of personality and style, you could attempt it as long as you agree on the ground rules from the beginning. Each of you will bring different skills and knowledge to the work.

But there are many pitfalls in trying to create a cohesive story with more than one writer. Is there a place for multiple authors in one book?

The Sum Of The Parts

The fun for me in collaboration is… working with other people just makes you smarter; that’s proven.
Lin-Manuel Miranda

A short story anthology gathers a number of pieces into a single volume, with or without a unifying theme. Each writer works as an individual but is included by group membership or success in a contest.

The editing process is a collaboration aimed at polishing your work so it conforms to external standards. If you haven’t published anything before, working with an editor will teach you how to present your writing and save you time and effort the next time.

Writing groups offer support while requiring you to produce work regularly. I’ve found my real-life and online groups invaluable. They’ve challenged me to write in different styles, to a theme and deadline, and most importantly to engage regularly with other writers.

Sharing tips and problems improves all our work. And my stories have now been published in four anthologies, with more planned this year. Collaboration means opportunity.

Stronger Together

If you want to go quickly, go alone. If you want to go far, go together.

Writing is just you and a blank page at its simplest, but that isn’t the whole story. Collaboration makes you a better writer. It brings accountability, opportunity, and productivity into the picture.

Combine all three with your hard-won words, and you’ll go far.


Have a comment or suggestion? Drop it below and start a conversation.

blog, creativity, Pat Aitcheson writes, writing process

What’s Your Superpower?

Be your own hero

boy child clouds kid
Photo by Porapak Apichodilok on Pexels.com

 

I have a weird question for you…

How special do you feel right now? Over seven billion people on this planet, and there’s nobody quite like you.

But unique isn’t always enough, is it?

You feel ordinary, nondescript, forgettable. Even though you’re trying hard to be more, make a difference, stand out somehow, it’s not working. You feel like a failure because the gap between where you are and where you want to be is so great.

So what do you do about it? Let’s start with what definitely won’t work.

Feedback Doesn’t Work

You’re realistic about what you can achieve.

Your goals are SMART. You write, but you’re not JK Rowling. You sing, but you’re not Beyonce. You play soccer, but you’re not Lionel Messi.

You take stock of your skillset and work on your weaknesses. You take on board the lessons of constructive critique.

Playing only by these rules traps you in a limiting cycle of assessment and remediation.

Stop Flogging the Horse

Most of us can instantly remember being corrected, disciplined, or criticised for some action. It still happens on a daily basis for many of us. We’re far more likely to recall events imprinted with negative emotions. The negative memories guide our future behaviour for years to come.

Can you recall being praised for doing something really well? How long ago was that?  Yet being rewarded for doing something well makes it more likely that you will do it again.

Positive reinforcement works, whether we are learning to tango or training a dog to fetch a ball. Positive reinforcement rewards desired behaviour. Each time you do something that brings you closer to the desired standard in any way, you get a reward.

Rewards are tangible like money, or intangible like time or praise. Praise is one of the most potent rewards of all because it’s rare, and winning genuine praise from a person you respect is a great motivator.

Positive reinforcement rewards effort, not just the final result. Reaching a standard involves repeated effort that moves closer to the target, and rewarding the work done motivates you to keep trying even when the goal is still some way off. That’s crucial when undertaking a lengthy project or course of study.

Bad To Be Good

Some skills come easy. And we are conditioned to believe that if they come easy, they aren’t as valuable as those that are hard won. The teacher doesn’t praise your descriptive prose, she focuses on your weak grammar. The parent ignores your accurate scale model of the Death Star but focuses on your low grade in maths.

Over time your confidence in the things that you can do with ease, the things you enjoy, is eroded. You’re trained to discount your talents in favour of endless remedial work on things that are valued more. You’re forever failing. How does that feel?

Time to reset your approach and accentuate the positive.

The Humility Trap

Some people have a hard time identifying anything they’re good at. They feel uncomfortable even thinking about it. This usually relates to a time when they showed skill and were reprimanded for it.

Perhaps you were told to stop showing off, to be humble and modest, not to rub it in people’s faces. You remember how it felt to be slapped down for thinking you were better than the next person when you were probably worse.

Your discomfort is rooted in shame, a deep and pervasive human emotion. Shame is corrosive. Shame bypasses the behaviour and sticks to the person, leaving a sense of wrongness that’s hard to describe but easy to take on board.

Negative value judgements by important figures can lead to a lifetime of low self-esteem.

You learned to keep your head down because the tall poppy standing above the others gets cut down. Even heroes of popular culture are revered one day and vilified the next.

These comments are expressions of envy. Building strong self-esteem helps you shrug off the hateful comments. They hurt, but you move past them because you know what you’re here to do.

Performing a task successfully gives us a sense of being in control and achieving a goal. The more often we do this the greater our feeling of self-efficacy. It follows that performing tasks we enjoy and are good at increases confidence.

Achieving mastery of a task is one of the best ways to increase self-efficacy. It promotes a positive attitude to change, and willingness to engage with challenges that serve us well in every area of life.

You have the right to be good.

Every Facet Shines

An elite practitioner spends many hours working on their weaker areas. But they also work on their strengths, the things they are good at. To be elite is to grow in all areas, not just one or two. Exercising skills makes us happier, more attractive to others, and more confident.

People who possess confidence without arrogance and believe in their own abilities are happier than those who have low self-esteem. The belief that you can change and improve your own life is built on setting goals and reaching them. This confidence supports all areas of life, as long as you have a growth mindset. That is, you believe that you can learn and change throughout life; your skills are not fixed in stone.

A person with a growth mindset isn’t limited by where they are currently because they know they can learn new things. They acknowledge their skills, and then they amplify those skills. They value their talents, therefore they work on them and use them, which makes them happier and more likely to repeat the behaviour.

A winner is someone who recognizes his God-given talents, works his tail off to develop them into skills, and uses these skills to accomplish his goals.
Larry Bird

LEGO Batman, Wonder Woman, Sonic Hedgehog, and Harry Potter Gandalf toys

Focus On The Right Things

What’s your superpower?

It’s the thing that comes easier to you than others. You don’t know how you do it, you just do. You learn and improve quickly, even if you struggle with other things. It might be part of a bigger skillset or stand alone.

  • Tennis backhand
  • Packing a suitcase
  • Playing a new song by ear after hearing it once
  • Knowing all your sports team’s stats for the last five years
  • Sense of direction
  • Affinity for animals
  • Remembering numbers
  • Making a meal from leftovers

You might not need or use these exact skills every day, but when you do they bring a smile to your face. You did it and you did it well. Why not smile and feel good about yourself more often?

Own Your Power

Think of your superpower.

What do you find easy and enjoyable? What makes you smile?

You’re going to do more of that. Take your sports knowledge to the pub trivia team. Get out your guitar and play along with the radio. Read that story you wrote last year and enjoy the descriptions you got just right. Bake a pie because you’re a dab hand at it, take it to work for coffee break. Buy a book of Sudoku or download a game to your phone and play to the end. Instead of buying a card for your friend, paint a tiny canvas instead.

Why do this? Because you can.

Doing a thing well is its own reward. If you do something really well, in a way no-one else can, money may follow. If money were the only measure of success, the rich would be happier in proportion to their wealth. We all know that money is important but not the whole story.

Focus on how you feel about yourself and avoid the trap of more money, less happy.

We’re not here to blend into the background. We’re here for a short time, and our only purpose is to make the best use of that time.

I want to marvel at your ability to compose rude poems on the spot or drink a yard of ale without spilling a drop. I want to see your beautiful calligraphy or hear you sing Happy Birthday in four languages. Then I want to see you smile and feel good. Isn’t that better?

We ask ourselves, ‘Who am I to be brilliant, gorgeous, talented, fabulous?’ Actually, who are you not to be? You are a child of God. Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won’t feel insecure around you. We are all meant to shine, as children do.
Marianne Williamson

blog, creativity, Pat Aitcheson writes, writing process

How to Share Your Writing With the World (Even If It Scares You To Death)

Who owns the story you just wrote?
boy holding a Chinese lantern by pixel 2013
pixel 2013 via pixabay

Surely the words belong to you, right?

You found an idea and arranged the words to express that idea before putting them out in the world.

You spent time and effort making sure you’re adding something new to the conversation.

You’ve chosen to share it with the world, but it’s still yours.

Except that the moment you pressed publish, you lost control.

No Strings Attached

We’re trained to be polite when giving and receiving gifts. We learn to navigate the minefield according to unwritten rules, and if someone fails to play the game right we call foul.

When you send your work into the world, you expect it to be received with polite thanks at least, and effusive gratitude at best. But you fear bad things will happen and you’ll be powerless to do anything about it.

Your work, that gift for the reader that you laboured over, gets ignored, thrown to the ground and trampled on, or taken apart until it is shredded beyond recognition. You’re angry, disappointed, and afraid to risk trying again.

You must try again and change your attitude to giving.

We’re all adults and we know that many gifts don’t hit the spot. It’s on the recipient to decide what they do with the gift, and as long as you gave in good faith that’s where your influence ends.

If you’re giving what someone might need or use, give it freely. Don’t be that person who gives money but dictates what to buy with it. Don’t be that person who gets huffy when you don’t bring out their gift every time they visit.

All you can do is put enough time and effort into making sure you’ve created your best possible work.

After that, it’s time to forget expectations and cut the strings.

Lightly Not Tightly

A busy road separates my house from the main residential area. My son, then aged nine, wanted to cross the road and cycle to his friend’s house alone. I was worried; a girl had been killed on that road shortly after we moved in. I was acutely aware of all the potential hazards. At the same time, he was growing up and wanting more independence.

I had several options at that point:

  • Keep him at home
  • Let him go but only with a parent
  • Let him go alone

Many factors played into this decision but eventually, he would have to face the world without me beside him. My job as a parent was to teach him how.

Two of the hardest parenting lessons to learn are how and when to let go.

Stories are like children. You’re responsible for keeping them safe while they develop and giving them the tools to survive. But after that, they’re on their own.

Your story belonged to you. Now you must find a way to set it free with a light heart, rather than holding on too tight. Then, like your child leaving the nest, you give your words and creativity room to grow and fulfil their purpose.

 

Screen Shot 2019-01-07 at 23.46.23
pixel2013 via pixabay

Random Acts of Connection

I know that books seem like the ultimate thing that’s made by one person, but that’s not true. Every reading of a book is a collaboration between the reader and the writer who are making the story up together.
John Green

We write with a specific idea in mind, but that idea can spark many different connections in different minds.

Once I wrote a fictional argument between two gay men about authenticity. I received a long comment in return from a woman, married with children, who identified so strongly with one character that she was in tears reading it.

This was not the reaction I intended. But it told me that for one person at least the issues resonated, so strongly that she took the time to reply.

We write to connect. We can’t predict whether we connect or in what way, because each reader is unique. Each reader views the story through a unique lens shaped by personality and experience.

A story is different for everybody who reads it and the writer only owns the first version. The reader filters and changes your words, consciously or not. Their response has more to say about them and where they find themselves at that moment than the story itself.

The glory of a good tale is that it’s limitless & fluid; a good tale belongs to each reader in its own particular way.
Stephen King

So consider your story a child of your imagination. Make it as strong as you can. When it’s ready, send it into the world. Your story is outside your control now, and that’s as it should be.

Every child must walk its own path. Every story must make its own way.

Whether people react to your words with delight, anger, scorn, or tears, you’ve done your job. You made a connection. The outcome is not your responsibility as long as the story comes from a place of love, and a desire to share and receive something positive.

That also means that every story has the ability to change someone in ways you can’t predict. Who knows what comfort you can give to a person who can finally say, “That’s me, that’s how I feel.” If you can do that, why hesitate?

That’s the true worth of a story – the possibility of learning, wonder, and growth for writer and reader. Accept this responsibility and use your powers for good.

The world is waiting for your story.

blog, creativity, Pat Aitcheson writes, writing process

19 Ideas to Make 2019 Your Best Writing Year Ever

19 uncommon writing goals to move you forward

frank mckenna via unsplash

Without leaps of imagination or dreaming, we lose the excitement of possibilities. Dreaming, after all is a form of planning.
Gloria Steinem

As December ends and we leave the holiday season behind, our thoughts naturally turn to the new year. Like the two headed Roman god Janus, patron of doorways and transitions, we look forward and back at the same time.

It can be a time of regret for missed opportunities, unwanted challenges faced, and unfulfilled dreams.

It’s also a time to look forward with hope, taking the lessons we’ve learned forward to do better in the new year. Here are 19 uncommon goals to improve your writing. Let’s do the WRITE thing in 2019.

Write
Read
Improve
Talk
Expand

Write More, Write Better

1. Write a manifesto

Companies write inspiring mission statements to express their aims in a few words. Write out your personal manifesto. What do you believe in when it comes to life and your creative work? What principles guide you? Condense the ideas into a single sentence that captures the essence of your vision. Use it in your bio on Medium, Twitter and your blog.

2. Set a monthly word count and track your output

What gets measured, gets done.

Daily word counts work well for some people but with busy lives sometimes a weekly or monthly target is better. This allows you flexibility to vary the count according to life events and the unexpected.

You might favour a fancy bullet journal, but a cheap desk diary works too if you like analogue records. If a spreadsheet works better for you, use that. The format doesn’t matter, as long as you complete it.

Set aside fifteen minutes each Sunday to record your word count and plan your week. If you’re falling behind, revise your goals. Schedule it in your diary and show up.

3. Finish that project — create a timeline

Unfinished projects derail you in three ways.

  • You waste time and energy feeling guilty and anxious.
  • You deprive yourself of the satisfaction of completion.
  • You deprive the world because it never sees your work.

You know that thing you started but never finished? Its time has come.

Whether it’s a novel or a blog post, pull up the document now. Figure out the minimum needed to complete it. Start writing. Keep going until it’s done. Don’t think, write.

Don’t stop, even if all you write is “blah blah blah and then they were abducted by aliens, The End.”

When you finish, breathe a sigh of relief and hit delete. You never have to look at it again. And you never have to let it drain your mental energy again, unless it is to edit and publish — if you want to.

4. Build or update your website

Everyone who hopes to send work into the world should have their own blog. It’s a place to build your portfolio, to connect with readers and clients, and to express yourself. Having all your work in one place is unwise, unless you own the platform.

If the platform vanishes, your work will vanish with it. By all means publish on Medium or elsewhere, but also have your own site where you can start to build an email list.

Make a free website this year with WordPress or Blogger.
If you have a blog already, refresh it with a new theme. Rewrite your About pages. Ensure you’re collecting emails for your subscriber list.

Read Something Interesting

It is well to read everything of something, and something of everything.
Joseph Brodsky

5. Read a craft book

There’s a number of classic books on the craft of writing. You probably have one unread on the shelf right now. Here’s a list to get you started.

Pick one craft book and read it. Make notes on the new things you learned. Commit to using at least two of them in your next month of writing. It’s not enough to read and understand, you must also apply and assess results.

6. Read one book in a less favoured genre

You know what you like, right? And you avoid what you don’t. But you can learn new skills from different genres. Those skills are transferable to any genre.

Mystery shows how to write foreshadowing and twists. Horror shows how to write suspense. Fantasy shows how to write worldbuilding. And romance shows how to write dialogue.

Pick a book in a genre you never usually choose. Then read like a writer. You might need to read through and then go back to dissect how the writer achieved their aims.

If you could improve in the areas where you are weakest, imagine how much better your writing would be.

7. Sign up for free books

Sign up to Prolific Works or Bookbub and download free new ebooks in a wide range of genres. Classic titles and a selection of other languages are available at Project Gutenberg.

You can experiment with something new, or see what the competition is like in your chosen niche. It might give you ideas.

If you like a book, leave a review. That’s the best way to support a fellow writer, apart from buying their books.

8. Choose new authors on Medium and elsewhere

We live in an age of algorithms and filtered results tailored to our preferences. You can end up in an echo chamber where everyone holds the same views and no dissenting voices appear. That’s not good for discourse or for empathising with other people.

Instead of clicking on the same few names in your Medium email, try searching the tags you’re interested in. Pick a new author and have a look at their posts. Leave an intelligent comment and vote when you like a piece. You might find a new favourite.

Improve Your Skills

source

9. Take a course

The knowledge you need is out there. Commit to completing a course this year. Paid options include Udemy and CreativeLive. The latter offers some free to view content.

Free content is available as a signup bonus for some blogs like Jericho Writers as well as formal paid courses.

If you learn better with feedback or with demonstration, taking a course might suit you more than reading a book. Take your professional development seriously.

10. Retreat from the world

Writing retreats vary from simple to luxurious, local to exotic, with price tags to match. The opportunity to focus on writing can jumpstart your project or your mindset.

If you can commit the time, you’re halfway there. A retreat could consist of eight dedicated hours on Saturday with the kids sent to a relative or friend and the phone switched off. Or it could be a Caribbean cruise with well-known writers and cocktails.

Award yourself some time to write.

11. Join a Twitter pitch event

Each year, a number of writers find their agent through Twitter. Events are organised regularly by genre, using hashtags for authors to describe their books. Agents read the pitches and request pages, and some authors get signed.

Condensing your book into a 140 or 280 character pitch requires discipline and economy. The same skills are needed for writing blurbs and synopses. If you can’t condense it, maybe your story isn’t ready for an agent. Find tips and advice on winning twitter pitch events here.

12. Make an ebook for download

Ebooks are often used as incentives to sign up for an email list, and it’s good to offer your new readers something valuable in return for their time.

Include your best blog posts, or new stories not published elsewhere. Having your own mini book is another signal that you take yourself seriously as an author.

Use free resources from Canva or LucidPress to make professional looking booklets with ease. Then link it to your sign-up form using a mail program like Mailchimp or Convertkit.

There’s an undeniable sense of achievement in saying “I made that.”

Talk and Connect

13. Leave a meaningful review or comment

Be the change you want to see in the world.
(
source)

You want people to read and engage with your words. Commit to doing this for another author at least once a week. Leave a review on Amazon or Goodreads. Reviews are hard to get and vital to a book’s success.

Write a comment that goes beyond ‘good job’ and shows how the words impacted you. Claps and reads and votes are marvellous, but a thoughtful comment is gold. And you can start a conversation that becomes a real relationship, without having to make small talk or even get dressed.

14. Join a group — genre or other

Writing is solitary and people in real life don’t get it. Join a group of people who do. Facebook has hundreds of groups organised by genre, gender, location, and philosophy of writing.

Look at 100 best websites for writers for more ideas. Google writing group+genre. Lurk around the group for a while and see what suits you.

Conversely, if you have more than ten group memberships it might be time to cull those you’re not active in and focus on fewer.

A real-life writing group is well worth considering, even if they have their drawbacks.

15. Attend a Conference

Writing conferences happen throughout the year and all over the world. Most offer workshops, sometimes with well-known authors, and the opportunity to meet agents and others in the publishing world. You can practice your pitch and chat with other writers. Self-publishing is also covered.

Cost will determine your choices here. Weekend events sometimes allow day visitors, which reduces costs of accommodation and catering.

16. Attend an author event

Attend a book signing or reading that’s local to you. Ask Google, or your local bookshop or library might have a calendar of events.

Have a sensible question for the author, but don’t monopolise the conversation or make it all about your book.

Like number 13, this is about good karma and being supportive, as well as learning by observation. Make good connections, because one day it could be your turn.

Image by Argus398

Expand Your Horizons

17. Enter competitions

This year enter at least three contests. Many writing contests are free. You can search for competitions all over the world, dedicated to every kind of writer and writing. Writer’s Digest and Writing Magazine publish annual and monthly calendars of upcoming contests.

More contests and events can be found at blogs by Free Writing Events and Erica Verrillo among others.

Entering a contest sets a deadline, which encourages you to finish your piece. You might have to write to a prompt or theme. And if you win, it will take your self-confidence to the next level as well as giving you bragging rights for your bio — and hopefully some cash too.

18. Milestone rewards for writing goals

Celebrate your successes and remind yourself how far you’ve come. Set some goals with a time limit, and write them out. You’re going to attach a reward to each milestone such as number of blog posts, finishing a project, hitting your monthly word count or whatever.

This reward will be something meaningful to you. Getting your 100th follower might mean more than hitting a word count, so let the rewards show that.

Big milestones deserve big celebrations. You got an agent? Finished your 120K epic saga? Wrote for 100 days without a break? Take a bow, choose a prize.

This is when your writing group gives another benefit — having people to celebrate with you. Don’t look for credit where you know it won’t be given, that’s just self-sabotage.
Be happy for yourself.

19. Publish a book

The joy of self-publishing is that it gives you total control. There is no gatekeeper. You can write and publish a book with your name on it this year — if you want.

Like many things in life, the most successful authors are not necessarily the most visible. There are independent authors making millions, others following a hybrid self and trad publishing path, and others just thrilled to hold their own book in their hands. It’s not all about money.

Collect your best blog posts and add 25% new material. Collect your short stories or poetry by theme. Polish up your novella.

If this seems like an impossible stretch target, remember everything that exists was once no more than a passing thought.

Think of yourself as a published author. Then act like a published author. Ignore the disparaging comment “self-pub isn’t real publishing.” It is real, and if you’re going to be the next Kindle millionaire you’d better get started.

 

Putting the 20 into 2019

Most of us have heard of the power of affirmations. And most of us don’t really believe that repeating positive phrases will change our reality.

But we’re mistaken.

Thinking things into being is what creatives do.

So I challenge you to take your wildest, most precious, most secret wish for your creative life. Write it down, for your eyes only, on real paper. Tell it like it’s already real; say I am… or I have…

Now choose a physical object to symbolise your wish.

It could be a talisman like a crystal or a lucky pen. Maybe you’ll roll up your wish on a tiny scrap of paper and hide it in a locket.

Hold your wish in your hand once a week. Say it out loud.

Dream first, because that’s where everything real begins. 

Then get working to make it come true.

When you do the things in the present that you can see, you are shaping the future that you are yet to see.
Idowu Koyenikan

Good luck with your writing goals in the coming year.

blog, Pat Aitcheson writes, writing process

One Thing You Must Do Before Setting 2019 Writing Goals

planner
Photo by Bich Tran on Pexels.com 

Cheers to a new year and another chance for us to get it right.
Oprah Winfrey

As the year ends you can’t escape the notion of a new start and the pressure to commit to resolutions. Maybe you don’t call them resolutions and prefer to talk about setting goals. Or perhaps your new year is marked by assertions like I will lose weight or I will write more.

There’s a gap between here, where you are and there, where you want to be. But the size of the gap is terrifying and the amount of work needed to bridge it is too much to think about.

Unfortunately we have a strong tendency to go into denial when faced with unpalatable facts. You don’t want to know exactly how bad it is, whether that’s your weight or your productivity. That knowledge alone might stop you in your tracks.

You just hope it can be better. So you make vague, non-specific statements of intent. You’ll break them anyway, like 99% of people do.

But do you want to be just like everyone else? If you want to be in the 1% who come out ahead, don’t set your goals yet.

The Truth Hurts

What gets measured, gets managed.
Peter Drucker

You can tell yourself you’re too creative, too right-brained, bad at math, afraid of spreadsheets, or whatever. You still need to track numbers, and the most important is the number you begin at.

Losing weight is a very different prospect when you’re 100% over your ideal weight rather than 15%. The target and methods might be similar, but the application and trajectory must vary to be sure of success.

If you already write 1000 words every day, you need a different plan than if you’re struggling to write consistently at all. I will write more in the coming year is a single goal, but everyone will take their own path to it.

Before you can start to consider where you are going, you must know where you stand. How else can you map out a route?

Do The Math

I have been struck again and again by how important measurement is to improving the human condition.
Bill Gates

I resolved to start writing regularly a few years ago. My challenges included work that was physically and emotionally draining, family issues, bereavement, raising teenagers, and more. Starting from ground zero made the initial goal simple; I will write a daily journal. No other numbers or targets.

I’m still writing the journal, although not daily. Other targets have replaced it. I went from starting a blog, to posting there occasionally, then weekly. At the end of each year I look back at what I did, and that process is much easier when I have a record.

What works for me may not work for you. I am no bullet journal person and I dislike spreadsheets.  But I accept the need for data before making decisions. I want to know how far I travelled, what worked and where I fell short.

To do that I need various types of information, captured in a way that’s simple and easy to understand. In 2017 I used parallel paper and digital records whereas 2018 was paper only.

My 2019 experiment is a structured year planner plus a monthly summary in a spreadsheet. I have bigger goals which demand more detail, so I’ll get over my spreadsheet aversion and do what’s needed.

Get the right information and open your eyes to the truth of your current position before you figure out how to improve.

Choose Your Track

Items you can track include

    • Words written – day/week/month
    • Writing sessions done
    • Chapters/blog posts completed
    • Followers/ subscribers
    • Submissions made
    • Earnings
    • And more, such as views, read ratios, books you read…

Decide what is most important to you. As your writing career matures, you’ll know which metrics are worth following. If you’re new to tracking, stick to one or two numbers until you’re confident, rather than overwhelming yourself and then giving up.

Although many people swear by daily word count, a weekly or monthly target gives more flexibility. I prefer to count finished works, whether that’s a blog post or a short story. My daily writing habit is already in place and underpins my ability to finish the work.

The simplest way to record a tracked item is a note on the diary page. The easiest way to see it is to add a colour coded spot. Now you can flick through the pages and see where you missed or where you hit a streak.

Hitting a streak has power – think of the satisfaction of knowing you’ve written fifty days in a row, or posted to your blog thirty-two weeks in a row. The longer your streak, the more motivated you are to continue it.

Stay In Your Lane

The best tracking system is the one you’ll actually use. It’s exciting to buy a fancy planner with coloured pens and stickers, but if you won’t use them they’re useless. Plus you feel like a failure when you see them lying neglected on a shelf.

If you’re comfortable with spreadsheets, they can be organised to give detailed information in as many areas as you want. Many paid and free versions are available such as Excel and Google Docs. A free download for writers is offered by Alan Petersen and he also has a video showing how to use it.

Know yourself and plan around your strengths. If your system doesn’t suit, try another. If your system works keep using it, no matter how low tech it might seem to your accountant spouse or super organised friend.

Keep it really simple, and keep going.

Jakob Owens on Unsplash

The End Of The Road Is The Beginning

Before setting your writing goals for the new year, look back at last year’s numbers. If you didn’t track your progress, don’t worry. Go back and record what you did each month, whether that’s words written or posts published or something else. Get a feel for which numbers are meaningful to you.

Now, armed with some numbers, think about what you want to achieve this year.

To write 80K words by December 31st, you need to average 220 words per day or 1538 words per week. How does that compare to 2018? If you’re already exceeding this number, great. You have space for more projects, all other things being equal.

If you only managed 1000 words per month, you’ll need to plan how to fill the gap, or modify your target.

If you know you’ll be moving house, having a baby, or changing jobs, then your targets must reflect that. Life may throw these at you – and more – unexpectedly. Your writing doesn’t have to be derailed by these challenges if you have a method to take stock and adjust your trajectory.

Writing goals should be SMART but also flexible, because life happens. Events can alter the definition of achievable or realistic, so don’t be afraid to revisit your goals as time passes, not just at the end of the year.

Doing What Counts

Not everything that can be counted counts.
Not everything that counts can be counted.
William Bruce Cameron

Especially if you love data and numbers, it’s easy to be sucked into analysis and forget that you have to do a thing before you can count it. Counting is not working.

The spreadsheet or planner won’t tell you whether you felt inspired or miserable. It can’t tell you that your words resonated with someone. It certainly can’t say whether the 100K words you wrote last year mean more than the 20K you wrote the year before.

These questions are important. They speak to a sense of achievement that isn’t quantifiable, yet determines whether you feel satisfied with your work.

Your journal is the soft counterpart to hard numbers. It’s the place where you can explore the uncounted but vital feelings that drive your life and work, and get to know yourself a little better.

Track your progress and your goals but keep it in proportion.

Remember numbers are visible and concrete, but not the whole story. Like an iceberg, the greater part of writing lies unseen below the surface, beyond the reach of spreadsheets.

blog, creativity, Pat Aitcheson writes, writing process

How to Find the Inspiration To Go From Good To Great

the magic 1%

Photo by Mervyn Chan on Unsplash

Do you really need the elusive 1% of inspiration, or is 99% perspiration enough to get the job done?

Inspiration is one of those ideas people use to separate artists from the rest of the population. Popular culture shows an artist writing or playing or painting like a person possessed, forgetting to eat or wash in the process. They’re overwhelmed by the spirit of creation and must capture it before they lose it.

Perhaps as a reaction to that, many no-nonsense creators simply dismiss it. Show up, do your work, and you don’t need inspiration. Once you start, you’ll find whatever you need along the way. Prolific and successful writers such as Stephen King and Nora Roberts have no time for inspiration, dismissing it as an excuse for failure to produce.

You might share one or other of these views. You may have been inspired and found the experience both thrilling and elusive to repeat, like trying to catch lightning in a bottle. Or you get on with hitting your daily word count and find that’s more than enough.

But is it possible that both viewpoints are true?

Seeking The Muse

All the effort in the world won’t matter if you’re not inspired.
Chuck Palahniuk, Diary

The Nine Muses of Ancient Greece were goddesses who symbolised arts and sciences such as poetry, singing, astronomy, drama, and so on.

Artists of the time called on their muse to bring forth their best work.

The idea of the muse as inspiration persisted into the last century, often personified as a woman who inspired a male artist. Sometimes an artist in her own right, she embodied an artistic concept for the man whose work often featured her as a model. Dali, Picasso, Rossetti, and Rodin all drew on their significant relationship with a woman, while Francis Bacon’s muse was male.

The muse reflected the artist’s vision while also challenging him. Her presence as model or sounding board encouraged him to push the boundaries, infusing his pieces with more energy and no doubt encouraging him when the results were viewed with confusion or disdain. Every movement that we now accept in art began with artists who dared to go further, risking the scorn of their contemporaries.

The muse shines her light on a new path and whispers in the artist’s ear, “That is your way forward. Be brave.”

Stealing Fire

 

match_AlexanderStein
AlexanderStein via pixabay

Inspiration exists, but it has to find you working.
Pablo Picasso

Creativity and inspiration are not the same things. They can exist separately or together.We’re all creative, but we’re not always inspired. You can make a cake or write a story by gathering your materials and starting. The result will be perfectly serviceable if you know what you’re doing.

But if you have inspiration, you can create something much more. Inspiration turns good into great, and great into sublime.

Think about the last time you were struck by an idea. It seemed to come from nowhere. Perhaps you were in the shower or thinking about something else entirely. Perhaps you were half-way through your piece and suddenly you went off in a different direction, as though a billiard ball collided with you.

It’s impossible to explain. You might say your characters told you what they wanted, or that you had a hunch, or you shrug your shoulders and say it just felt right.

The Ancient Greeks would say your muse had whispered in your ear. Science says that it happened in your brain. Your brain is a collection of a trillion neurons and a quadrillion synapses, a self-regulating system capable of near-miraculous processing.

Neuroscience has evidence that the creative act may involve enhanced neural processes. Normal pattern recognition steps up to a level where the brain can make new connections. That’s creativity – connecting things.

Put another way, you can make a fire with two sticks rubbed together and oxygen. Both are essential and together they are sufficient, with enough effort.

But add a spark and you shorten the process. The spark is neither necessary nor sufficient on its own. But allied to enough kindling and skill, your efforts can go into making a bigger, brighter flame.

Fire = kindling + oxygen + skill

Creation = spark of inspiration + kindling of ideas + skill

Now you need to make sure that inspiration can find you, ready and waiting.

The Power of Habit

Whether it’s a painter finding his way each morning to the easel, or a medical researcher returning daily to the laboratory, the routine is as much a part of the creative process as the lightning bolt of inspiration, maybe more.
Twyla Tharp

Every act of creation has process at its heart. Every marvellous work you admire is rooted in skills which are hard won and honed by repetition. So before you think about being inspired, you have to do the work of being able to do the work. Always.

If your spark drifts by and your eyes are closed, you’ll miss it. If you have no materials, or there is no oxygen, you won’t be able to use it. This is where a routine is your friend and constant practice is your teacher.

Forget about inspiration and work on your craft daily. You need to level up before you can take advantage of it. Put in the work to improve. Check your progress with whatever measure you like, just be sure that you’re doing better work, not just more of the same.

The rules of writing (painting, photography, or anything you like) can be tedious and boring to learn. Learn the rules anyway, so that when inspiration strikes you know which to break and which to follow. Put in the training miles so that when spark meets kindling, you’re ready.

Breathing Space

Inspiration is there all the time. For everyone whose mind is not clouded over with thoughts whether they realize it or not.
Agnes Martin

Just as a flame needs oxygen, inspiration thrives in open space. An open mind is unusually receptive to new patterns.  You need to clear out the constant chatter of conscious thought. Meditation may be useful but it’s not absolutely necessary. Daydreaming, naming clouds, or watching a raindrop crawl down a window can all quiet the mind and allow new ideas to surface.

Some people get their breakthroughs while in the shower. It’s a time for most of us to let our brains idle. For others, free-writing nudges thinking into a less directed state, as in the morning pages of The Artist’s Way.

Some people move around. Walking, running, swimming or even sweeping a floor might work for you.

A Chance To Dream

You can’t wait for inspiration. You have to go after it with a club.
Jack London

A tired mind is a slow mind, barely able to cope with the familiar let alone come up with something new. Lack of sleep is so common these days that it’s seen as normal, but to be truly creative you need sufficient rest. The average is six to nine hours, so experiment and find your ideal. Work back from your rising time to find when you need to go to bed.

Find advice about establishing a good sleep habit here or here. It will lengthen your life and make it much more pleasant when awake.

The other reason to sleep more is to get enough REM sleep, the phase during which we dream. Often this phase occurs just before waking naturally, so if your alarm wakes you before you complete your sleep cycle you will miss out.

If you can remember your dreams, keep a notebook by the bed to write them down on waking. Sleep allows the conscious brain to rest and the subconscious to work without distraction. There’s some evidence this can result in more creative insights. Dream recall can be difficult to start but improves with practice.

 

Everything Is Material

How vain it is to sit down to write when you have not stood up to live.
Henry David Thoreau

If creativity is connecting things, make sure you have plenty of material to work from. You’ll have to sift through a lot of rocks to find that nugget of gold.

Get out from your routine and search out something new.

Read something outside your comfort zone, outside your genre. Read non-fiction, look at architecture or a photography magazine. Read a novel you think is trashy and one you think is classic. Re-read the books you loved when you were twelve, or twenty-one.

Visit a museum and spend thirty minutes with a single exhibit. Examine it from all angles. Think about the materials and techniques that made it. Imagine it in your sitting room. Take a picture for later. Print the picture and sleep with it under your pillow.

Talk to people properly, by which I mean ask them about themselves and listen to the answers. We all have a tale to tell and some of them are fascinating.

Visit an unfamiliar place. This could be a new town or part of your hometown where you never go. If you live in a city, take the tourist bus tour and learn something new. Look up at buildings, notice carvings and old facades. Sometimes all you need to do is raise your eyes to see much more.

A Marriage of Opposites

It’s a dull world without inspiration. And without perspiration and effort, nothing would be realised. We need both.

When you feel like you’re just plodding along and you’re missing something, seek inspiration.

Build your skillset, sharpen your tools, challenge your capabilities.

Be curious, give your brain space to spark new connections, and always be seeking out new materials to feed it.

If anyone can make this marriage of opposites work, it’s a creative person like you.

Go to it.

To depend entirely upon inspiration is as bad as waiting for a shipwreck to learn how to swim. To leave everything to natural spontaneity is as bad as to make everything the result of mechanical predetermination… perfection is the harmonious blending of the two.
Francois Delsarte


Have a comment or suggestion? Drop it below.

blog, creativity, Pat Aitcheson writes

How To Make Your Writing More Engaging

attract and keep your audience

Photo by John Price on Unsplash 

 

If you build it, he will come.
Field of Dreams

You want views, and reads, and fans for your writing. We all do. You’ve been posting for a while now, but not seeing the results you want.

You’re not too discouraged yet, but you definitely feel like there’s something missing, and if you could only find out what to change you could move forward.

Perhaps you’ve fallen into the trap of believing that if you build it, the readers will come. That depends on what you build and who you hope to attract.

Getting readers to come, stay awhile and return isn’t easy, no matter what the latest guru might say. And if they don’t come, the swamp of suck will get you.

If you can’t build and keep momentum, loss of motivation will soon follow. Like running headlong into quicksand, discouragement slows you down and pulls you under. Avoid that by making your writing more engaging, regardless of subject.

Make Them An Offer They Can’t Refuse

Photo by Fancycrave on Unsplash

 

The purpose of the headlines must be to convey a message to people who read headlines, then decide whether or not they will look at the copy.
John Caples

The headline is your shop window. The world is a noisy place and you have to work hard to catch readers. That might mean tricking people into looking your way; lure them with the candy of an eye-catching banner, then feed them the wholesome food of your content.

It’s fashionable to sneer at so-called clickbait headlines that so often lead to worthless content. But looking at their structure can teach you what attracts attention. Then you can get your good content in front of more people.

Your potential reader will make a decision to stop and read or scroll on based on the offer in the headline. Copywriters and advertising have a lot to teach writers about headlines. We often spend little time on them, but they are as important as the content. If the reader doesn’t stop, he can’t be persuaded by our words.

Sell the benefit of your piece. Mention the value or learning that readers will get from reading, and then deliver. There is one reason that “How To” headlines and lists are so frequently used; they work. They draw people in.

The CoSchedule headline analyzer is a free to use resource that scores headlines based on an extensive database. The results can be counter-intuitive, especially for writers used to crafting beautiful prose. Save intrigue and wordplay for later. The headline has a job to do, and it has to be effective, not beautiful.

This example shows different versions of the same idea. The very simple headline scores best, showing the power of “How To” even though for me it’s not the most attractive.

Better writing is one step away = 63/100

You can become a better writer = 67/100

You can become a better writer now = 71/100

How to get better at writing = 78/100

Write and analyse several versions of your headline. It’s hard but you’ll learn what actually makes a better headline, rather than what you think is better.

How Hard Can It Be?

So you’ve got your reader hooked. She’s looking forward to learning something or being entertained. But instead, she clicks away because your piece isn’t readable. Don’t let her go.

Hit the Wall

Few things are more off-putting than a wall of unbroken text on a screen. The words go on and on without end, and there’s nowhere to pause.

We need more white space on a screen, which allows our eyes to rest. Break up the prose. Have one idea to a sentence and two to three sentences to a paragraph. Don’t be afraid to have many short paragraphs, it makes the text more readable.

Important sentences can have a paragraph of their own to make them stand out.

The Long and the Short Of It

It’s vital that you target your writing at the right level for your readers.

Reading age refers to the ability of an average child of a given age to read and understand a piece of writing. Most people prefer to read for pleasure at least two years lower than their educational level. The average reading age in the US is 12 years. For comparison, the reading age of popular media is as follows.

  • The Sun, UK tabloid 7-8 years
  • Harry Potter novels 12-13 years
  • Stephen King novels 12 years
  • Reader’s Digest 12 years

You might be a true logophile, but most readers want to see words they understand without reference to a dictionary. In most cases, use simpler words and sentences, and keep paragraphs short. Avoid jargon unless it’s essential, and explain the meaning of unfamiliar words the first time you use them.

Keep It Moving

Academic and business writing are notorious for being stodgy and dull. The writing often uses passive voice, which has a distant, formal effect. Active voice makes your writing more immediate and informal, which keeps readers moving down the page.

Modern writers dislike passive voice. (active)
Passive voice is disliked by modern writers. (passive)

Instead of a generic noun such as “writers” try using “you” and “your”.

Address your reader directly when possible so they can identify with your point.

Avoid this Trap

Beware of purely emotional outpourings. Keep laments and angry rants in your journal. It’s cathartic but comes across as self-absorbed unless you make a point that’s relevant to your reader.

I recently unfollowed a writer who is angry. All the time. About everything they see with no end in sight. I share many of their concerns, but I wish they’d provide solutions for dealing with those issues.

Use your emotion as a starting point to help others deal with shared themes. Tell your story briefly then move on to how you dealt with it and your reader can too. Give alternatives, do your research, and avoid insulting language. There’s too much of that in any comments section already.

Put Meat on the Bones

So your headline drew the reader in. Your piece is well crafted. But is it compelling? Your content needs to solve a problem for your reader; it should inform, instruct, or entertain.

Here’s where you deliver on the promise of your headline. Ask yourself who your readers are and what problems they have. Make sure your piece answers their question or tells a great story.

If you posed a question, answer it. If you offered solutions, explain them. If you promised information, give it and make sure that it is something worth the time spent reading. Each item on your list won’t appeal equally to everyone, but there should be a take-away of value to a broad range of people.

Much has been written about “voice”, that elusive quality that makes a piece unique to its author. A good place to start finding your voice is writing as you speak, as though your reader is sitting next to you with a cup of coffee listening to every word.

Be conversational and friendly, and you’ll avoid business-speak.  

Showing Up

Photo by Bruno Nascimento on Unsplash

Success isn’t always about greatness. It’s about consistency. Consistent hard work leads to success. Greatness will come.
Dwayne Johnson

After all that hard work you might want to rest and admire your words. Instead you have to do it all over again. Building an audience is never a matter of one viral post. You need a body of work and you need to give your audience what they want.

Showing up, over and over, is much easier said than done. That’s why so many people fall by the wayside. It’s a long slog with little reward in the beginning, and as soon as you finish one post you have to make another. Whether the deadlines are external or self-imposed, they are an endless treadmill.

Some days you’ll feel exhausted and want to stop. But if you stop, you can’t win. So you have to carry on.  Slow down if you must. Keep moving.

Remind yourself why you started. Celebrate your wins, however small. List your posts and remember when you had none. Remind yourself how far you’ve come.

Stick to your subject, at least until you have earned the trust of your readers by delivering consistently. Decide on a schedule and stick to it. Actions mean everything. The people you enticed in with a headline and who stayed to read your content want more from you. Build a portfolio and keep adding to it.

You cannot know which post will make your name. All you can do is do good work, over and over, and share it with the world. It’s as easy, and as hard, as that.

Walk That Talk

An ounce of action is worth a ton of theory.
Karl Marx

How is it that so many self-help and advice books are bought and yet we remain overweight, unfit, unhappy and unfulfilled? The disconnect between reading and nodding sagely, and actually following the steps given is huge. Your success lies in closing that gap. I know because I have lived the same struggle.

Recently I felt discouraged about my work. I was putting in more effort but not yet seeing results. Knowing that this dip was going to happen didn’t make it any easier to deal with.

I leaned into my discontent. I studied harder, learned more and then put what I learned into practice. I followed advice, both my own and others who’ve trodden this path.

The result: more fans for one piece in 5 days than in the previous four weeks combined.

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medium

I wrote more, learned about exponential growth and encouraged myself. In addition, each published piece gives another opportunity to connect with people through the comments. Hearing that my words helped someone else is the reward that lifted my mood and got me working again.

Elite sportspeople know about marginal gains. Even a world champion can improve, but it’s a result of multiple tiny tweaks rather than one major change in routine. True champions push their personal best by optimising all the subroutines that make up their whole practice.

Let go of what you think works. Experiment with another way of doing things and adjust according to the result. It will be uncomfortable until you’ve repeated it so many times that it’s second nature.

You’re good enough and you can be better.

Take both of these ideas on board and decide what you’re willing to try today. I’m rooting for us.


Got a comment or suggestion? Drop it in the box below.

blog, Pat Aitcheson writes, writing process

How to Build Self-Confidence and a Writing Career You’re Proud Of

friendship_InsidePhotography
InsidePhotography via pixabay

What’s the one thing that you and every other writer want?

You might answer money, fame, critical acclaim, autonomy, or something else. All these boil down to one need: validation. As humans and creatives, we want to feel that we matter, that our work matters, that we have made a mark, no matter how small or fleeting.

Too often you don’t get it.

Your spouse ignores your attempts to find writing time by making endless domestic demands.

Your friend laughs when you confide that you want to see your book made into a movie.

You read over what you wrote, and it’s so far from the standard of your favourite author that you want to toss the laptop out of the window.

You brood, become irritable and defensive and indulge in mindless TV or ice-cream or gin. Anger simmers under skin that seems to get thinner every day. Your writing stumbles and you can’t get going again but what does it matter? It’s not like it means anything to anyone.

You can recover, but you need to know how.

First Find The Itch

We aren’t all the same, thank goodness. Success and might look very different to you and to me. It all depends on whether your need for validation is internal or external.

Internal validation is rooted in strong self-esteem. You set your own performance standards and you live by them, and the approval of others is less important than your own. While it’s helpful to get support from others, you don’t rely on it completely. You look inwards for the strength to deal with your own issues. You’ll run with the pack if the pack is running your way, but you’re okay with being on the margins sometimes.

External validation is rooted in strong social instincts. Harking back to a time when acceptance by the pack was literally a life or death matter, you seek to conform to what’s expected in your social group. You look outwards and rely on the feedback of others to judge your performance against an accepted standard. You’ll stay in the centre of the pack where it is safest.

Both of these styles can coexist, where they apply to different areas of life. So you might be entirely happy with your professional performance where you have confidence in your abilities, but less certain when it comes to your creative skills.

Sources of validation will vary based on these different styles because what works for one will not suit another.

Few people would turn away from external success, but for some, it comes at too high a cost. The familiar sad sight of a celebrity imploding despite fame and fortune has many causes, but failed internal validation is one. The star has everything she wants except her own approval, and all too often no idea how to get it.

Screen Shot 2018-12-11 at 13.07.24https://2squarewriting.com/2017/05/would-you-walk-a-mile-in-my-shoes/

 

Addicted To Love

thumbs-up_geraltgeralt via pixabay

Western society prizes autonomy and a strong sense of self. Look at all the movies with a lone hero, doing what he knows is right and to hell with the system. From John McClane to Jack Reacher to Jason Bourne, they cut through the knot of expectation with their sword of conviction.

But society prizes conformity even more. The social death heralded by no likes on your latest Instagram post is for many people equivalent to the actual death of being banished from the tribe. We are encouraged to post and share, then wait for the dopamine hit from likes, claps, and comments. Since the hit is fleeting we do it again, a never-ending cycle to feed a hunger that can’t be sated.

Whether at high school or work, you know that conforming is generally easier. Nobody will ask you to justify sticking to the status quo. You’ll get along just fine without having to explain why you don’t watch that one show everyone’s talking about, and then why you don’t have a TV…

Media holds up examples of overachieving, internally validated heroes, and at the same time demands worship at the altar of extreme external validation. It’s no wonder we’re confused about what’s important.

The internally validated person is more in control. They weather the ups and downs of life better, not because they have fewer storms, but because they trust their ability to survive them.

The externally validated person, however, has a shaky sense of self-worth. All is fine until they don’t get the answer they expect and need. A negative or missing answer leads to feelings of shame, guilt, loneliness, anxiety and so on. Managing these feelings leads to dysfunctional behaviour, and their weak boundaries result in a spectrum of responses ranging from extreme people-pleasing to narcissism.

Of course, we don’t live in a vacuum and we write to connect. There’s nothing wrong with wanting praise and positive reactions from others sometimes. But if that’s your only way to feel good about yourself, then you need to work on gaining approval from the one person who truly matters.

That person is you.

All By Myself

Screen Shot 2018-12-11 at 12.59.43MonikaP via pixabay

Remember, you have been criticizing yourself for years and it hasn’t worked. Try approving of yourself and see what happens.
Louise L. Hay, You Can Heal Your Life

Writing is a solitary business until we look for external acclaim, and then we feel exposed and vulnerable. But it’s possible to get what we need without being completely overwhelmed by forces we can’t control.

To escape the trap of external validation, you need to pay attention. Instead of simply reacting to events, start to notice your inner world and slowly refocus your response.

Notice your body

It’s easy to get caught up in sensations of stress: racing heart, dry mouth, nausea, shaky hands, and tight chest. Stress hormones coursing through your veins distract you from thinking clearly, instead flooding your lizard brain with three options; fight, flight or freeze. None of these are helpful in modern life.

Before you distract yourself from how you feel physically or try to make the sensations go away, take a deep breath, and another. You might feel threatened, but the cause isn’t an actual threat to your immediate survival. Slow down, allow your thinking brain to regain control.

Notice your achievements

Many of us go through life still looking for a pat on the head and a cookie from some parental figure. Part of growing up is realising that we have to be both parent and child, and award ourselves our own approval.

You probably have no difficulty beating yourself up over imagined shortcomings. What if you gave yourself praise too? Stick to those things within your control. Acknowledge that you hit your word count or finished a task. Let go of the external response to those tasks for now, because that’s not under your control.

Without being arrogant, give yourself credit for what you’ve done well. Write it down, give yourself a gold star.

Notice your emotions

Properly channeled emotion can inform your writing and give it power. Unregulated emotion, however, is the enemy of creativity.

Take a moment to recognise your feelings. Try not to judge by saying that feeling angry is bad, for example. Each emotion has its place, and it’s how you choose to respond that defines your experience of the world.

You might just feel ‘bad’. Sit with that feeling until it becomes more defined. Bad as in angry, lonely, hurt, anxious? They aren’t interchangeable, and neither are the solutions. Ask yourself questions until you’re certain of the feeling. Write about it in your journal.

Then ask yourself, “what do I need?” Treat yourself as gently as you would a child. You deserve no less. If your instinct is to run away from difficult emotions and numb them, sit with them longer. Work it out in your art, take a walk, pray, meditate, give yourself time.

The next step is to find a way to give yourself what you ask for, whether that is attention, positive affirmations, or simple recognition.

Notice what you give away

If you’re a caregiver by nature or training, you may be out of touch with your own emotions. You’ve learned to react to other people’s feelings and ignore yours. Notice what you offer people because that is very often what you need for yourself.

You offer to be a beta reader, give thoughtful comments, and write a nice review on every book, all the while waiting for others to do the same for your story. You’re friendly to that person hovering on the margins of the writing group because you hope someone will give you acceptance in return.

You’re generous with your time and knowledge, and you swallow the disappointment of finding that people take without giving back. Recovering from this feels a lot like selfishness. But remember the airline safety briefing?

Put on your own oxygen mask before helping others.

In fact caring for yourself first allows you to offer more service without becoming exhausted. The more you have, the more you can give others. You don’t become selfish: you simply put yourself on equal footing with others.

Getting What You Give Yourself

mountain-adventure_PexelsPexels

When anyone starts out to do something creative – especially if it seems a little unusual – they seek approval, often from those least inclined to give it. But a creative life cannot be sustained by approval, any more than it can be destroyed by criticism – you learn this as you go on.
Will Self

You write and you want to get better, so you seek feedback and hope for a positive response to your writing. That’s a proper route to improvement but should form only a part of your validation process.

When you grow used to the idea and practice of self-approval, a strange thing happens. As you become more comfortable in your own skin, others start to give what you once yearned for. You’re less needy and less inclined to fish for compliments. When you get one, you can accept it gracefully because it aligns with your internal map. And if you don’t get one, that’s okay too.

Family members can be the worst for refusing to give up their idea of you as a child, or a beginner, or something else. A person with self-approval accepts that and goes on their way. Maybe your mother doesn’t think art is a suitable pursuit for you. Maybe your friend thinks writing is not for people like you.

When you are internally validated, you accept their views without letting them derail you.  It can feel strange to receive something you dreamed of yet truly not need it for your peace of mind. The freedom that comes from being independent of external opinion is intoxicating.

As long as you remain open-minded and avoid arrogance, you’ll find that your approval is the only thing you need to keep walking your path, sharing what only you can give to the world.

Go your own way.

blog, creative writing, Pat Aitcheson writes, writing process

How To Keep Writing When You Have No Fans Or Money For Your Work

stevepb via pixabay

Are you tired of giving away your best work and seeing no return?

You’ve taken the advice of experts who say they’ve cracked the code.

It’s simple. People don’t buy from strangers, so you need to build a following. Show up consistently with great content at no cost and earn the right to offer a paid product. Frame it as service, sharing your gifts with the world, or whatever else. The expert’s smiling profile picture beckons you. It can be done and they’re the living proof.

So you work and put your words out there, and you start to see results. You get more reads and votes. Then the excitement of those early gains fades. You’re still working, but not breaking through. You work harder to produce better stuff but it doesn’t translate into bigger returns.

You’re shouting into the void.

You begin to question yourself.

How far are you along the road to success?

How much more effort do you have to put in before it bears real fruit?

Are you on the edge of a breakthrough, or should you cut your losses?

You Don’t Know How To Think About Art

Most professions have a defined path. You study certain subjects at school, get a degree, then pass further qualifications. That’s how I became a doctor. Attaining defined milestones guaranteed success. I proved myself and the world recognised my achievement.

The artist’s way is different. Each creative person brings a unique set of skills and desires to their career and there is no one true way to achieve their goals. There is no map. There is no prescribed skill set or summative assessment. There is no definitive endpoint to say you’ve made it.

How can you continue to work under those conditions?

The issue is not lack of commitment. It’s a lack of certainty. The artist must commit to the work knowing that the outcome is uncertain. Progress in art is not measured by simple metrics.

Progress is hard to measure in any creative endeavor, I think. It’s often a matter of instinct, of feeling your way through what works and what doesn’t.
Kate DiCamillo

A professional attains a required standard and then uses their skills to make a difference. An artist makes a difference by practising their art and sharing it. There may be different notions of what makes good art, but the artist must create and share in any case.

Embracing the essential uncertainty of the path and committing to making a difference despite the uncertainty is the keystone of the artist’s mindset. Without that acceptance, you will falter and fail. Creating something new entails taking risks and leaving the known behind. You must be willing to sacrifice some security in exchange for novelty.

Even though the artist’s path is variable, undefined and badly lit, many people have walked their own version. I believe it’s possible to find a way through.

Do Just One Thing To Guarantee Failure

Source

You’ve already done so much, and you’re sick of it. A hundred posts, a hundred rejections, ten thousand hours, you’ve done it all.

But remember that everyone, no matter how successful now, started at zero. Zero followers, reads or votes. Zero book sales and earnings. If you are past zero on any measure then you are already succeeding at some level. Give yourself some credit, and keep going.

When you look at the successful people in your field, remember survivorship bias. Their results look better because the failures have left the field. You don’t know what combination of hard work, talent, and blind luck got them to their current position.

What you should know is that by continuing to show up, you increase your chances of being in that group of survivors. When others give in to their doubts, put your head down and keep going.

Success lies along an exponential curve. If you put in the work and practise deliberately, you’ll move along that curve until you reach the tipping point.

source

Two things predict arrival at the tipping point:

  1. Sufficient effort
  2. Sustained effort

You have to do the work and there is no shortcut. That means writing while implementing all the advice you’ve read, not just continuing to write the same way without implementing new techniques. That’s not real practice and doesn’t count toward the tipping point at all. Many writers don’t understand this. Act on advice so that you improve, and keep going.

If you stop before the tipping point, the rock rolls back down the hill. You’ll be crushed by the process and much less likely to try again. Go on without stopping until it starts to feel easier, and then keep going.

Only failures quit.

Stop Chasing Unicorns

Comparison is the thief of joy.
Theodore Roosevelt

Every industry and creative endeavour has its rock stars. They are the titans whose success dwarfs all others. Each has such a massive audience that acclaim is almost guaranteed, whatever they produce.

You might notice that their later output isn’t actually stellar quality. No matter. They’re at the far end of the curve, and now receive high rewards for less effort. Their situation is the reverse of yours.

None of that matters to you.

They struggled in the beginning and stayed the course to make it. And the environment in which they succeeded is not like yours, because time has passed and everything changes. Their past success has nothing to do with your future success and does not prevent you from seeking it.

Stop reading them and indulging in self-flagellation or angry rants about their content. This is the embodiment of drinking poison and expecting the other person to die. It hurts you and only you.

Compare yourself only to past you. Are you moving in the right direction? Don’t chase unicorns, chase your future.

Serve Your People Better

“I haven’t got an audience,” you say. But you’re here and I guess you have a few followers or readers. The number isn’t big enough for you yet, but it’s not zero.

So what are you doing for those people? Are you like those annoying corporations who woo new customers with all their best offers and leave their existing customers in the cold? You’re so focused on the people who don’t know you that you turned your back on those who do.

Some people are watching. Some people have shown interest and faith in your work. Think of them as individuals, which is what they are. What are their needs, fears, and dreams?

Then ask yourself how you can meet their needs, nurture their dreams, inform and support and entertain. You’re here to serve in some way, so dive deeper. Give your fans 100% of your effort and knowledge and insight.

Discover the problems your actual audience has right now, and offer solutions.

An Inconvenient Truth

Jean-Luc Picard, Star Trek: TNG

When you’re used to putting in the work and seeing direct results, this is a particularly hard pill to swallow. The action ⇢ result switch appears to be broken because you acted but nothing happened.

This is true — but only in the short term. If you continue and keep faith in the process, you’ll find that what you’re seeing is not failure, but delayed success. Keep going.

Time For A Reality Check

I know you want to give up because I want to stop too. The things I want seem too far away, and my efforts are too small to make a difference. I’m tired.

At this point, you need to remind yourself of your effectiveness. When you feel useless, it bleeds out into a generalised despair. But you’re not a total failure. You’ve succeeded at many things already both large and small. You’ve survived life so far.

I had a professional mentor once who I found almost impossible to work with. I needed the six-month placement to complete my training. Most of my days were spent just surviving because you can tolerate any job for six months, right?

I barely made it.

Almost nothing of what he tried to teach me remains, except this. He advised me to keep a compliments file. Since it was inevitable that someone would complain about my work, and I would feel bad about myself, the compliments file provided a reality check.

You feel like you’re useless and everybody hates you. But other people enjoy and are grateful for your work. Print out those comments and emails. Keep them in an actual file that you can see and feel. Person A felt your words helped them. Person B found your advice useful. Person C loved your way with words.

Recall your life successes, whether it’s a diploma awarded or a joke well told. Balance your negative with all the positive you can muster. Go find your nice comment, print it out so it’s tangible, and look at it to remind yourself you’ve won before, and you can win again.

You Can Conquer The Swamp of Suck On Your Path To Greatness

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You’ll always have good and bad days. Know yourself and your triggers to navigate your downswings more easily. When you feel better again, think about how you got there and what you need to avoid or mitigate the trigger.

Cherish positive comments and hoard them for encouragement in difficult times.

Every win is a treasure. Track them, acknowledge them, be grateful for them.

Celebrate when you reach a milestone. Don’t just shrug it off and look at the next goal. Attach a treat to each milestone because the top of the mountain is a long way off. Even those who conquer Everest make camp along the way.

List your goals and write a reward next to each one. The only rules are

  • the reward must be within your power to give and
  • the reward must make you smile.

Do it now.

Your Engine Is Inside The Car

We quickly adjust to new situations, whether it’s more money, a bigger car, or the next thousand followers. These things lose their ability to motivate us and we say familiarity breeds contempt.

Extrinsic motivators like metrics and fame work for a while to pull you along. But if you don’t have them yet — and even when you do — you need intrinsic motivation. This is your engine. The small voice that won’t be silenced, that says after all this struggle you are still gonna write anyway and be damned because not writing is even worse than writing without immediate reward.

It is the combination of reasonable talent and the ability to keep going in the face of defeat that leads to success.
Martin Seligman

So go forward, and write anyway. What else are you going to do? Take what you have, and keep going. I’ll see you there.

 


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